Author Archives: Shailesh Kapoor

About Shailesh Kapoor

Founder & CEO - Ormax Media. Film Lover. Media Insights Detective. Budding Author. Lifelong Student.

Top 50 Bollywood Songs of 2015

Top 50 Bollywood songs of 2015, based on data compiled from Ormax Media’s weekly music popularity charts Ormax Heartbeats. Songs from only the films that released in 2015 have been considered.

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Posted in Films | 4 Comments

Hindi Fiction: Getting Younger, But Not Young Enough

What are the odds that a new fiction show, launched by one of the leading Hindi GECs, will enter the list of Top 5 programmes within its first 6-12 months? If you look at the chart below, you wouldn’t want … Continue reading

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Top 50 Bollywood Songs of 2014

This blog has been sidelined over the last year, with my weekly commitment to MXM India taking priority over this space. But the Top 50 songs year-end reports from 2011-13 keeping getting new visitors to this blog, in more measure … Continue reading

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Posted in Films | 11 Comments

Ormax Xpressive: Kick Theatrical Trailer

It has been our endeavour to marry technology and consumer insights for the media & entertainment industry in India, and our recent product launch, Ormax Xpressive, powered by RealEyes, is a significant step in this direction. Unlike conventional content research … Continue reading

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Posted in Films, Product Showcase, Research, Television | Tagged , | 3 Comments

In A Politely Incorrect Industry, Can You Call A Spade A Spade?

Those who attend movie trial shows would relate to the predicament I’m about to share. Have you seen a movie at a trial, sat tortuously through it wondering what they were thinking when they were making it, and then faced … Continue reading

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Posted in Films, Television | 2 Comments

Top 50 Hindi Film Songs of 2013

The Top 50 Songs post from 2011 & 2012 have remained by far the most searched and most read report on this blog over the last two years. So here’s the 2013 version to continue the tradition. Given below is … Continue reading

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Posted in Films | 65 Comments

Star Popularity vs. Box Office: Not The Same Thing!

Last week, @OrmaxMedia tweeted annual results of its star popularity tracking research called Ormax Stars India Loves (OSIL). As per the results, Akshay Kumar ranked as the third most popular male star in India, in 2013, behind Salman Khan and … Continue reading

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Posted in Films | 12 Comments